Social Media Manager

Job Requirements

• 2–4 years of experience in Social Media, Content Strategy, or Digital Marketing (preferably in retail or consumer brands)
• Bachelor’s degree in Marketing, Communication, Digital Media, or related field
• Strong capability in content strategy planning and execution across multiple platforms
• Proven experience in content performance analysis and translating insights into strategy
• Familiar with SEO fundamentals and/or digital advertising (Meta Ads, TikTok Ads, etc.) as a strong advantage
• Hands-on experience managing platforms such as TikTok, Instagram, YouTube, Facebook, X, and LinkedIn
• Proficient in analytics tools (Meta Business Suite, TikTok Analytics) and content scheduling tools
• Strong analytical mindset with attention to detail and data accuracy
• Excellent communication and stakeholder management skills
• Proactive, adaptable, and able to thrive in a fast-paced environment

Job Description

• Develop and execute data-driven social media strategies to drive brand awareness, engagement, and conversions
• Lead content strategy planning across platforms, ensuring alignment with overall marketing and business objectives
• Create and manage weekly and monthly content calendars based on campaign priorities and audience insights
• Analyze content performance metrics and translate data into actionable insights and optimization strategies
• Collaborate with internal teams (design, marketing) and external stakeholders (influencers, agencies) to ensure cohesive execution
• Identify and leverage social media trends, audience behavior, and competitive insights to enhance content effectiveness
• Oversee content distribution and scheduling, ensuring consistency in brand voice and messaging
• Support and optimize campaigns through basic SEO principles and paid media (digital ads) to maximize reach and performance (plus point)
• Prepare regular performance reports (weekly/monthly) with clear recommendations for improvement
• Continuously improve workflows and content effectiveness through testing, learning, and iteration (A/B testing, content experiments)

_{Apply Here : bit.ly/recruitkacamatamoo}

‍

‍

‍